Xerox - Excerpt from iGEN 150 Technical and Marketing Overview
Note: This is an excerpt from the beginning of a 100-page training document prepared for Xerox sales and field personnel.
Throughout its history, Xerox has invented and reinvented the printing industry with unmatched standards of excellence and innovation. Xerox continues that tradition with the introduction of iGen 150, Xerox’s new flagship digital color press based on the revolutionary iGen technology platform. Building on the extraordinary capabilities of the iGen4, iGen 150 delivers remarkable improvements in image quality, imaging consistency, and press floor productivity that set new standards for the printing industry, and deliver dramatic new opportunities for business growth and profitability to your customers and prospects.
Designed for a Changing Industry
The worldwide market for high-end digital printing has exploded. Page volumes have doubled in the last five years, and the competitive landscape for print providers has become intense. Excellent image quality is now standard fare, and the rated speed of a digital press is no longer a significant productivity bottleneck. The digital printing industry has become commoditized, and Xerox customers must compete on the basis of volume and efficiency in addition to extraordinary image quality. It’s not just about the technology—not any more. Sheets per hour is where you start; jobs per day is where you finish, day in and day out, season after season. Today, digital printing is all about productivity.
The iGen family answers the challenge of a changing industry by delivering enhancements not only on the printed page, but beyond it as well. On the page, iGen 150 produces extraordinary image quality that approaches lithographic offset. Beyond the page, iGen 150 press operators work more efficiently, handing more jobs of greater variety with less set-up time, fewer interventions, and less downtime for press maintenance. Beyond press productivity, iGen 150 offers new business opportunities to profitably handle jobs that were once the exclusive purview of offset printing. iGen 150 does this for customized, on-demand, variable data-driven applications.
A Greater variety of applications means new business opportunities, while greater efficiency means a better bottom line. In a word, iGen 150 is about growth—in volume, in capability, in market reach, and in profitability.
Addressing the Customer’s Needs
From image quality to expanding markets, the changing nature of the digital printing industry has given rise to a number of specific customer needs that iGen 150 is designed to address. Here’s a brief overview of each of them.
A New Imaging Path
The iGen 150 has a new imaging path that takes advantage of a 2,400 x 2,400 spot per inch laser imaging density, and more traditional lithographic rosettes and screening angles. In addition, improved RGB rendering produces more vibrant colors. The result is spectacular visual impact, with improved shape, detail, sharpness, and improved quality for small text and fine lines.
Improving the Job
Job quality is about more than the image, it’s about consistency from page to page—in color, in registration, and in uniformity. iGen 150 continues and improves upon the standards set by iGen4. The new and improved Color Maintenance Tool (CMT) provides highly-accurate, automated color consistency, and it’s designed to run automatically on the basis of flexible user-defined triggers. The result is extraordinary tonal consistency from page to page and job to job that integrates easily with existing workflows.
iGen 150 also contains an in-line spectrophotometer (ILS) that automates color adjustments and calibration in real time, right from the paper path. Image quality is better and more consistent, even for spot colors, and subjective evaluation is entirely eliminated. And Xerox’s patented Auto Density Control virtually eliminates streaking by detecting and correcting density variations—automatically.
Improving the Production Environment
Productivity in a production print shop is about automation, integration, flexibility, and speed. This means keeping the press running, automating routine tasks, minimizing job setup time, and distributing labor costs across a larger, more diverse spectrum of short- and long-run jobs.
Improving the Business
iGen 150 can handle jobs that no other other digital press has ever been able to tackle—at effective print rates of up to 150 A4 pages per minute. With the new 26-inch / 660 mm DFA-compliant stacker, the iGen 150 opens new opportunities for poster and large-format gate-fold print jobs. Even smaller jobs will benefit from higher-density multi-ups on a larger physical sheet. The new 26-inch / 660 mm in-line stacker provides options for stacking large sheets or staging them for in-line finishing operations. Greater capacity means lower production costs, improved job volume, and expansion into new markets.
Less is More. More is Less.
It all adds up to more, and less. More dots on the page, more area on the sheet, more jobs on the shift, more dollars in the bank. And less—less operator intervention, less between-job setup, less press downtime, less waste.
iGen 150 has been built to help print providers grow—in productivity, in efficiency, and in size. More volume, less overhead. It’s an equation your customers will love.
The System At-A-Glance
Print Engine Enhancements For Greater Productivity
iGen 150 is engineered with robust components that combine to produce the fastest press speeds and paper handling in its class, while retaining unmatched image quality. Key components and technologies include:
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